• a full service agency for the eyewear, accessories and lifestyle sectors

  • We bring some of the world’s best brands together

  • We create content for some of the world’s best new brands

The Goods Agency was born out of a need for a β€œfull service” destination consultancy for the eyewear and subsequent fashion and lifestyle sectors. Our team and clients are made up of β€œopinion formers” – individuals and brands who lead the way in their market sectors.

We deal primarily with the hard to reach β€œearly adopters”, and have the ability to establish a platform of credibility for your brand that inspires consumer desire and wholesale growth, before rolling out communications to a wider mainstream audience.

Strategy and longevity are key to us, and we can offer an economic and, crucially, transparent agency service that feels like an in-house extension of your brand. No overblown retainers, no β€œpromise the world”, no excuses, no hidden fees, bills or expenses, we like to share with our clients. We are a selection of individuals with excellent track records of delivering what is required of us.

Our approach means that Goods and client grow together in unison, and we are ultimately rewarded when you start to see the fruits of our work benefit your business. We have already been the agency, the in-house, the client and the consumer. It is these experiences that qualify us to deliver the services we outline.

About Us

AKILA // Anna-Karin Karlsson // Barton Perreira // Blake Kuwahara // Bonnie & Clyde // Casablanca Paris // Emmanuelle Khahn // Hot Futures // James Ay // LunΓ©ttΓ©rie Generale // Retrosuperfuture // Robert La Roche // T. Henri

Eyewear includes:

ARK8 // BATCH LDN // Brixtol Textiles // Diffuser Tokyo // Garment Projects // Handsome // Stockholm // Maistra Collection // Rhizome // Vanessa Baroni // Won Hundred

Other brands include:


We sell products into some of the world’s best stores

We place products in some of the world’s best publications


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